Free offers: a lead magnet that works for you
A free file or course in exchange for an email: how to enable it, what lands in the CRM, magnet ideas, and how to convert.
A free offer is a great way to turn visitors into contacts: they get real value, you get a lead with an email.
How it works
On a digital product or a course, enable Free product (lead magnet). Visitors tap the offer on your card, leave a name and email, and instantly get the files or the access. No payment, no account.
For consultations and services the equivalent is free reservation: people leave details and you approve each booking.
What you get
- Everyone who downloads lands in your Contacts with the download context, ready for follow-up.
- Downloads are counted on the My Offers screen, so you see which magnet performs.
- There is no fee on free offers, on any plan and any payment method.
Magnet ideas that work
- A checklist or template that solves one small, immediate problem.
- The first lesson of your paid course.
- A designed price list or service catalog.
- One video lesson that gives a taste of your style.
From lead to deal
The magnet starts a conversation: follow up with a personal email, attach an intro coupon (here is how), and offer the paid next step.